30%
4
Learn more about today’s digital leaders.
51%
Scroll to explore our findings and ways you can support today’s digital girl.
Are you supporting your girl as she
becomes a digital leader? Take the quiz.
Are you...
Interest in Tech Careers
NO
Defining and Supporting Girls’
Digital Leadership
The Girl Scout Research Institute conducted national research
with nearly 2,900 girls and boys ages 5–17 and their parents
for a closer look into girls’ digital experiences and their use of
technology to lead in their own lives and beyond.
60% of girls who are
digital leaders have
access to multiple
smart devices at home
(vs. 46% of other girls).
54%
More than half of girls
are digital leaders.
Here are five ways you can support girls’ digital leadership.
84%
Girls who are digital leaders are more likely
than other girls to be interested in STEM
fields and future tech careers.
68%
The GSRI partnered with FROM and Touchstone Research to conduct qualitative and quantitative research with 2,894 participants across the U.S., including 944 girls and 503 boys ages 5–17, and 1,447 of their parents. These national samples aligned with U.S. Census data for youth ages 5–17 with respect to race/ethnicity, urbanicity, geographical region, and household income. Current Girl Scouts (35% of the girl sample, n=323) and non–Girl Scout girls were matched demographically, holding certain factors constant (household income, race/ethnicity, and age) to make equal comparisons between these groups of girls.
Encourage girls to, starting at a
young age, take healthy risks and
learn from setbacks in their online
activity, reminding them that some of
the best innovation comes from trying,
failing, and trying again (and again!).
Download the full report to see all you can do to help your girl succeed in this space!
3
Connect to social
issues and causes
Girls in lower-income households are less likely to be digital leaders and to have interest in STEM fields and tech careers.
Out-of-school-time activities—Girl Scouting in particular—that cater to girls’ specific learning and leadership styles may reflect the most promising practices for developing ever more girls who
are not just comfortable engaging digitally today, but who are primed to lead us into the digital future.
And download the full report to see the bigger picture and all you can do to ensure your girl’s success in the digital space.
Find out what exactly girls are doing
on the internet. Talk to them about their online activity and help them engage safely and meaningfully. Treat daughters and sons equally when it comes to establishing rules about tech use.
Higher-Income
Girls
YES
In the digital space, girls are our world’s current and future innovators, designers, advocates, and community connectors. And with the right access, adult support, and awareness of opportunities, all girls can become digital leaders.
Encouraging her to use technology to connect to social issues?
Quiz
Are you...
60%
Helping her take healthy risks and learn from setbacks online?
Decoding the Digital Girl
YES
47%
Decoding the
You’re doing some important things to support your girl’s digital leadership!
You have some room to grow—and there’s more you can do to support your girl’s digital leadership!
Yes! You’re providing great support for your girl’s digital leadership—keep it up!
Digital Leaders
You have some room to grow—and there’s more you can do to support your girl’s digital leadership!
Girl Scouts are more likely to be digital leaders than boys and non–Girl Scout girls.
45%
2
NO
YES
Key Insight
1
Find reliable
information
Confidence in tech skills
A Report by the Girl Scout Research Institute
Let your community know!
Share with your family, friends, and neighbors.
2,894
5
Girls
Girls and boys don’t differ significantly when it comes to digital leadership overall: 52% of girls and 50% of boys are digital leaders. However, girls excel in these particular areas:
Download the Full Report
Download the Full Report
Home = tech-supportive environment.
Girls who are digital leaders have
a lot in common...
Are you...
Compared to higher-income girls, lower-income girls have less access to technology in the home–laptops, tablets, desktops–and spend less time engaging in educational activities online.
Use technology to
create something new
Girls Who Are
Digital Leaders
Give all girls a range of opportunities
to explore STEM topics and potential
STEM careers throughout childhood
and adolescence —for one, by
integrating tech education across
subjects in school and in after-school programming.
YES
How are today’s girls using technology to improve their lives, their communities, and the world?
Hover over to learn more
METHODOLOGY
Teach girls to be skeptical about information they find online—to consider various sources and evaluate
their legitimacy—in order to build
media literacy.
You’re doing some important things to support your girl’s digital leadership!
NO
38%
Are you...
Are you...
Digital Leaders
Encouraging her to learn and explore her interests online?
Girls’ potential as digital leaders is limitless.
They can regulate their own screen time.
Many girls are showing their digital
leader stripes: confidence; enthusiasm and
love for learning; the ability to consume
information online with a critical lens; and
interest and aptitude in creating, innovating,
and connecting with social issues and
causes digitally—and inspiring others to
do the same.
Interest in STEM
Survey Participants
NO
4
Interest in STEM
Digital Leaders
Key Insight
Non–Digital Leaders
5
Share this with a girl you know!
Digital Girl
Girls who are digital
leaders are more likely to
be able to take a break
from their phones when
they need to
(86% vs. 79% of
other girls).
Are you supporting your girl as she becomes a digital leader? Take the quiz!
Key findings from
Every girl can become a digital leader.
77%
51%
Lower-Income
Girls
Many girls today are
digital leaders.
86% of girls who are digital leaders have parents who talk with them about the positive aspects of technology
(vs. 74% of other girls), such as its potential to help girls gain valuable skills, connect with others in fun and meaningful ways, and learn about the world around them.
Aware of what she’s doing online?
Girl Scouts stand out in the digital space.
They’re able to:
YES
According to the high standards of Girl Scouts of the USA, an impressive number of girls exhibit leadership in the digital space, seeking to improve their own lives and the world through their digital experiences and use of technology.
NO
Yes! You’re providing great support for your girl’s digital leadership—keep it up!
Helping her engage safely in this space?
67%
Connecting to social issues and causes through technology
59%
Girls are as likely as boys
to be digital leaders.
Discovering a new talent or interest
through technology
Their parents have
a positive outlook
on tech.
Download the Full Report
Answer five quick questions to see how you stack up.
© 2018–19 Girl Scouts of the United States of America. A 501(c)(3) Organization. All Rights Reserved.
Connect others to social
issues and causes
2
3
52%
And download the full report to see the bigger picture and all you can do to ensure your girl’s success in the digital space.
Download the report to learn more!
Download the full report to see all you can do to help your girl succeed in this space!
Using technology to create something new
Non–Digital Leaders
Emphasize to girls that they have
what it takes to lead in the digital
space, as girls are often given less of
this encouragement than boys.
Interest in Tech Careers
Download the report to learn more!
Download the Fact Sheet
Boys
This heightened STEM interest from girls who are digital leaders can potentially narrow the gender gap in STEM careers.
1
45%
See the Research Methodology
54%
NO
RESEARCH METHODOLOGY
Interest in STEM
60%
86% of girls who are digital leaders have parents who talk with them about the positive aspects of technology
(vs. 74% of other girls), such as its potential to help girls gain valuable skills, connect with others in fun and meaningful ways, and learn about the world around them.
NO
45%
Digital Leaders
47%
68%
The Girl Scout Research Institute conducted national research
with nearly 2,900 girls and boys ages 5–17 and their parents
for a closer look into girls’ digital experiences and their use of
technology to lead in their own lives and beyond.
YES
Girls who are digital leaders have
a few things in common...
SHARE
Girls who are digital
leaders are more likely to
be able to take a break
from their phones when
they need to
(86% vs. 79% of
other girls).
5
NO
Percentage of Girl Digital Leaders
Boys
Key findings from
A Report by Girl Scout Research Institute
Girls' potentintial as digital leaders is limitless.
YES
Defining and Supporting Girls'
Digital Leadership
Interest in Tech careers
Girls who are digital leaders are more likely
than other girls to be interested in STEM
fields and future tech careers.
This interest from girl digital leaders can potentionally
narrow the gender gap in STEM career interest.
Are you...
More than half of girls
are digital leaders.
Some room to grow -
You’re on your way to supporting your digital leader!
Download the full report to see all you can do to support your girl!
Building her confidence in the digital space?
You’re on your way to supporting your digital leader!
Download the full report to see all you can do to support your girl!
Parents have
a positive outlook
of technology.
Keep it up! Now, download the full report to see the bigger
picture and all you can do to ensure your girl’s success is limitless.
3
On your way to supporting your digital leader!
On your way to supporting your digital leader!
Girls and boys don’t differ significantly when it comes to digital
leadership overall: 52 percent of girls and 50 percent of boys are
digital leaders. However, girls excel in these particular areas of
digital leadership:
Yes! You’re providing great support for your digital leader!
Are you...
Here are five ways you can help support digital girls.
1
You have some room to grow – and there’s
more to be done to support your digital leader!
Digital Leaders
Keep it up! Now, download the full report to see the bigger
picture and all you can do to ensure your girl’s success is limitless.
Yes! You’re providing great support for your digital leader!
You have some room to grow – and there’s
more to be done to support your digital leader!
Some room to grow -
Let your community know!
Share with your family, friends, and neighbors.
Learn more about today's digital girl.
Understand what she is doing online?
Girls
Key Insight
45%
84%
2
Are you...
Girl Scouts stand out in the digital space.
They're able to:
Lower-income girls have less access to
technology in the home–laptops, tablets, desktops–and spend less time engaging in educational activities online.
Answer five quick questions to where you stack up
in today's digital world.
4
2,894
Scroll to explore our findings, and discover ways
you can help support today's digital girl.
lower-income girls have less access to technology in their home...
Every girl can become digital leaders.
In the digital space, girls are our world’s current and future innovators, designers, advocates, and community connectors. And with the right
access, adult support, and awareness of opportunities in the digital
space, all girls can become digital leaders.
NO
Find out what exactly girls are doing
on the internet. Talk to them about their online activity and help them engage safely and meaningfully. And remember to treat daughters and sons equally when it comes to establishing rules about tech use.
4
60% of girls who are
digital leaders have
access to multiple
smart devices at home
(vs. 46% of other girls).
Helping her to engage safely in this space?
Many girls today are
digital leaders.
Non-Digital Leaders
Many girls are showing their digital
leader stripes: confidence; enthusiasm and
love for learning; the ability to consume
information online with a critical lens; and
interest and aptitude in creating, innovating,
and connecting with social issues and
causes digitally—and inspiring others to
do the same.
Download the report to learn more!
Are you...
5
Find reliable
information
77%
Give all girls a range of opportunities
to explore STEM topics and potential
STEM careers throughout childhood
and adolescence —for one, by
integrating tech education across
subjects in school and in after-school programming. (and again!).
Interest in Tech careers
Key Insight
DOWNLOAD THE FULL REPORT
A tech-supportive environment starts at home.
51%
Girls are as likely as boys
to be digital leaders
52%
Non-Digital Leaders
Share this with
a girl you know.
Teach girls to be skeptical about information they find online—to consider various sources and evaluate
their legitimacy—in order to build
media literacy.
Encouraging her to use technology to connect to social issues?
Helping her to take healthy risks and learn from setbacks?
Girl Scouts are more likely to
be digital leaders than
non-Girl Scouts and boys
According to the high standards of the Girl Scouts of the USA, an impressive number of girls exhibit leadership in the digital space, seeking to improve their own lives and the world through their digital experiences and use of technology.
Connect to social
issues and causes
Using technology to create something new
NO
59%
Girls in lower-income
households are less
likely to be digital
Encourage girls to, starting at a
young age, take healthy risks and
learn from setbacks in their online
activity, reminding them that some of
the best innovation comes from trying,
failing, and trying again (and again!).
Connecting to social issues and causes through technology
Decoding the
Digital Girl.
67%
Download the report to learn more!
Use technology to
create somthing new
30%
Are you...
Are you supporting your girl as she
becomes a digital leader? Take the quiz.
Download the full Report
38%
DOWNLOAD THE FULL REPORT
YES
Number of survey participants
How are today's digital girls using technology to improve their lives, their communities and the world?
Higher-income
girls
Connect other to social
issues and causes
Out-of-school-time activities—Girl Scouting in particular—that
cater to girls’ specific learning and leadership styles may reflect
the most promising practices for developing ever more girls who
are not just comfortable engaging digitally today, but who are
primed to lead us into the digital future.
Girls in lower-income households are less likely to be digital leaders and to have interest in STEM fields and tech careers.
Emphasize to girls that they have
what it takes to lead in the digital
space, as girls are often given less of
this encouragement than boys.
YES
1
Download the report to learn more!
Hover over to learn more
Interest in STEM
Regulating their
own screen time comes naturally.
Download the report to learn more!
2
3
Download the report to learn more!
50%
Download the report to learn more!
YES
Discovering a new talent or interest
through technology
Decoding the Digital Girl.